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Project Management 411

Our Clinton-Obama Reactions Reveal Communications Dos and Don’ts

by Bob Turek on March 10th, 2008

clinton obamaI’ve carefully observed the recent Clinton-Obama debates and been fascinated with the differences in their communication styles. Both have enough common factors (policy stands, speaking ability, intelligence) to allow a good opportunity to analyze successful, and not so successful, ways of communicating.

Obama is unflappable, repectful, willing to admit mistakes, and redefines his arguments patiently. Clinton is prone to react strongly verging on anger, uses comedy poorly, yet provides analysis in a surprisingly detailed way. I wonder if my initial analysis is tainted by my reaction to her being a woman- i.e., the usual issues of reacting strongly to a woman’s attempt to hold her ground simply because of my embedded biases.

What can we learn about successful communication styles by watching these two side by side? What about Clinton’s, or Obamas’s, style is important to observe? Why is one style better than another?

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POSTED IN: 101 Basics, Value Selling Projects

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